About Sorilbran

I am a Writer, Musician, Small Business Champion, and Mom!

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Billiard balls in the A-formation - Expert / Leadership

Becoming the Expert

A friend of mine came into the coffee shop one day and announced he had gotten a job as a fifth grade teacher.  I nodded approvingly.  “What do you teach?” I asked and he answered dryly, “French.”  I set my gaze on him, furrowed my brows then burst into laughter, “Dude, you don’t speak French!”  [...]

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Hiring Freelance Writing Help for Your Blog

If you’ve blogged for any amount of time, you can probably attest to the face that blogging is extremely time-intensive.  Depending on your niche, the availability of information and the amount of blog saturation in your particular market, blogging can turn out to be quite the undertaking.  There are times when you’ve got more content [...]

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There are advantages to having a content plan

16 Advantages of Content Planning

Content is key.  You know it, I know it.  So often bloggers fly by the seat of their pants where written content is concerned.  In the rush to handle other aspects of the business, bloggers sometimes let the deliberate planning of well-thought out content go by the wayside, instead focusing on whatever is trending, whatever [...]

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Scattered pages from a desk calendar - Daily social media

10 Things to Do Every Day to Build Your Social Media Presence

Many of us engage in social media every day in some way, shape or form, whether for business or personal. When you use social media for business, especially if you’re just starting out and not able to hire a part-timer or freelancer whose job it is to handle your social media, carving out time to handle it on your own can amount to 90 minutes spent responding and re-tweeting.

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5 Things That Could Foil Your Social Media Efforts

Coming up with a strategy for how you will use social media to build your following, get more subscribers, increase traffic, generate leads, etc. is a daunting task sometimes.  It’s crossed my mind one or two thousand times, “Is this really necessary?” Yeah.  It is. Don’t get me wrong. My goal is not to avoid [...]

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Hourglass to demonstrate time management and social media

3 Things to Remember About Social Media and Time Management

One of my all-time favorite new school books is Tim Ferriss’ 4-Hour Workweek. Tim has been dubbed a life design expert, offering practical methods for automating the day-to-day so that you can get to the business of living life. As a blogger, you can probably understand when I say that I sometimes struggle to organize a seemingly infinite list of things to do which can eat up my workday and stretch into my very cool weekends.

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Logo that promotes claiming yourself online - dot com!

Get Your Digital Vanity Plates

Sometimes I think about what my vanity plate will say when I’m finally rolling around Atlanta in my Aston Martin V12 Zagato.  Maybe by then I’ll be so cool I won’t need a vanity plate.  I’ll be too cool to be vain. (Daydreaming) … Yeah. While I may be too cool for a vanity plate, [...]

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3 Simple Things to Remember About Your Content Strategy

3 Simple Things to Remember About Your Content Strategy

If there’s one thing we now have plenty of it is content. Whether good or bad, most of us are exposed to someone’s content on a daily basis and if your job is anything like mine, you’re feeding on content sometimes for hours a day.  For bloggers, a good portion of your day may be [...]

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Image of circular metal chain as representation for link-building

Traffic Tuesday – Link-Building for Smarties

I hope that title makes you feel pretty good.  I read the Dummies books, but I never feel good about it.  So here we are, learning about building links.  Link-building is an important part of optimizing your content for search engine rankings. By now, you probably know that one of the main issues with building [...]

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Digital Copyright 101

Back in the early part of this century, when I was studying copyright law as part of a music business degree program at a university in the Midwest, I was required to know the five exclusive rights every copyright owner is guaranteed under the U.S. Copyright Act of 1976.

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