What is PopUp Domination?
PopUp Domination is a wordpress plugin and stand alone software that creates really nice looking light box popups for increasing your opt-in list subscribers. I’ve been testing it on this site for about a month now and have noticed a dramatic increase in my opt-ins. Building on the success I’ve had with it here, I’ve now begun to implement it onto my other niche sites with similar results.
Why do you need it?
If you’ve been marketing for any amount of time I’m sure you’ve heard the saying “the money is in the list”. Well this saying is cliche’ for a reason; it’s true. It’s something that really can’t be repeated enough. When you build your email subscriber list, you’re building an asset for your business.
What it does?
When you first opened this site, chances are you saw it in action. Simply put, a lightbox popup darkens the rest of the screen and highlights the opt-in form. This might not sound like a big deal, and there are a lot of other softwares out there that do something similar, however PopUp Domination is a bit different. The reason PopUp Domination stands out is the way it looks, works, and integrates with the rest of your site. It comes with seven different template styles, each with 14 different color combinations, and an easy 1…2…3.. setup that literally takes about two minutes to get up and working on your site. It’s the fastest and most professional looking way to get an opt-in popup on your site.
How it works?
The first thing you’ll need to do once you’ve installed the plugin on your site is to go to the settings page.
You’ll first set the look and feel you want for your lightbox popup. Like I said before, it has seven different templates for you to pick from, as well as multiple color choices after that. Just go through and mess with this until you find one that looks good and matches your site.
Next you plug in the html web form code from your auto-responder. (I use and highly recommend aweber)
Then you fill out what you want your headline and bullet points to be on your form. Make sure you use something compelling. Now, I’m not the world’s greatest copywriter so I’m not going to give you tips on what to put in here. Jjust keep in mind that people are going to be seeing this for just a few seconds when they first come to your site. So you want it to be eye catching, professional looking, and have a strong call to action.
After that, you’ll set up how often and where you want the lightbox popup to show. It can be set to show once a day all the way to once every seven days. Depending on your site, type of traffic, and niche you’ll have to experiment to see what works best for you. I’ve got mine set up to show once a day and be active for every page of the site for now, but I might change that later on as I test more.
And that’s it! You can preview it to make sure it looks good before activating it on your website.
Since it comes with full .psd files and has a code editor function in the options, an advanced user can customize it as much or as little as they want. Sometimes the best way to get it to look the way you want is to just create an image in photoshop rather than using the text and bullet point fields. This can easily be done with the included .psd files.
PopUp Domination is by far one of my favorite wordpress plug-ins and I highly recommend it to any one looking to easily add a list building aspect to their blog. You can check out the website by clicking here: PopUp Domination
Leave a comment, let me know what you think.